Method and apparatus for advertisement placement in a user dialog on a set-top box
CA 2653690 C · Owner: Hayes, Robin · Inventors: Sandford, David; Schmidt, Margret; Stevens, Paul
Overview
Its claims, description and drawings are in the Canadian Patents Database.
Open the CIPO recordAbstract From the Canadian patent
Methods and apparatuses for presenting targeted advertisements to DVR users are described. After a DVR has finished playing a recorded television program or in response to other specified events the DVR presents a screen which comprises a "save or delete" menu. In addition to the "save" and "delete" options the menu additionally comprises other options. Each of these other options may correspond to a separate promotional item. For example a user's selection of such an option may cause the DVR to display or play an advertisement on the user's television set. Additionally or alternatively these other options, when selected by a user may cause the DVR to display a user interface through which …
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Listed from its CIPO record in Patent Yard's archive of Canadian patents past their term. Its claims, description and drawings are in the CIPO record and on Google Patents, and the Claude kit works from them.
Why it's free to use
- Filed June 26, 2006 and granted March 18, 2014. A Canadian patent filed from October 1, 1989 lasts 20 years from filing, so its term ended June 26, 2026.
- Certificates of supplementary protection extend only drug patents, and it isn't classified as one.
- We check Canadian rights only. A patent in its family in another country could still be in force: check its family on Google Patents.
Timeline
Timeline From CIPO dates
Sources & verification
Official CIPO records
Everything on this page comes from the CIPO record linked above. Contains information licensed under the Open Government Licence – Canada.