Marketing systems and methods
CA 2419947 A1 · Owner: Ernex Marketing Technologies, Inc. · Inventors: Fowler, Malcolm R.; Tucker, Robert E.; Lukas, Michael A.
Overview
Its claims, description and drawings are in the Canadian Patents Database.
Open the CIPO recordAbstract From the Canadian patent
The present invention relates to real-time automated marketing programs , implementing one or more program rules matrix modules that calculate benefits to customers based on one or more customer identifier(s) one or more merchant , identifier(s) and one or more customer behavior(s). In one embodiment program , rules matrix modules implement Points Multiplier Program(s) that award benefits in an accelerated fashion, based upon one or more qualifying customer identifier(s), merchant identifier(s), and customer behavior(s). Marketing programs are implemented using a host controller that communicates with a plurality of remote transaction systems to provide real-time individualized, …
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Listed from its CIPO record in Patent Yard's archive of Canadian patents past their term. Its claims, description and drawings are in the CIPO record and on Google Patents, and the Claude kit works from them.
Why it's free to use
- Filed August 22, 2001. No grant is recorded for it in Canada; had it been granted, its 20-year term would have ended August 22, 2021.
- A certificate of supplementary protection adds at most two years for a drug, so even that would have ended by August 22, 2023.
- We check Canadian rights only. A patent in its family in another country could still be in force: check its family on Google Patents.
Timeline
Timeline From CIPO dates
Sources & verification
Official CIPO records
Everything on this page comes from the CIPO record linked above. Contains information licensed under the Open Government Licence – Canada.