Method for targeted advertising
CA 2326508 A1 · Owner: Elliott, Dane · Inventors: Elliott, Dane; Clarke, Fred
Overview
Its claims, description and drawings are in the Canadian Patents Database.
Open the CIPO recordAbstract From the Canadian patent
A method for targeted advertising is described suitable for use with , networked devices with a visual display. Advertisements are selected to be presented to a user based on a demographic and psychographic profile of the user, as well as response to previous advertisements by the user. In this way targeted advertisements can be presented to the user on the visual display. In addition, various input devices are presented to allow the user to perform a transaction associated with the advertisement. Some of these transactions include calling the advertiser, placing an order for the advertised product or service, and requesting more information about the advertised product or service …
Read the whole patent
Listed from its CIPO record in Patent Yard's archive of Canadian patents past their term. Its claims, description and drawings are in the CIPO record and on Google Patents, and the Claude kit works from them.
Why it's free to use
- Filed March 25, 1999. No grant is recorded for it in Canada; had it been granted, its 20-year term would have ended March 25, 2019.
- A certificate of supplementary protection adds at most two years for a drug, so even that would have ended by March 25, 2021.
- We check Canadian rights only. A patent in its family in another country could still be in force: check its family on Google Patents.
Timeline
Timeline From CIPO dates
Sources & verification
Official CIPO records
Everything on this page comes from the CIPO record linked above. Contains information licensed under the Open Government Licence – Canada.